Katie Rotella
Sr. Public Relations & Digital Manager

With its primordial red hue, it is a color that “welcomes anyone and everyone with the same verve for life and rebellious spirit. It is a color that is audacious, full of wit and inclusive of all.” Viva Magenta has been chosen as the 2023 PANTONE® Color of the Year.

It descends from the red family, but also promotes joy and optimism.
Get ahead of the trend with these varieties that can expand and enhance your growing program. (Each link opens in a new window)
SureShot™ Magenta Petunia
Cabaret® Neon Rose Calibrachoa
TrailBlazer™ Road Trip Coleus
Tourmaline Fuchsia Bush Mandevilla
Firehouse™ Burgundy Verbena
Cabaret® Good Night Kiss Calibrachoa
Glimmer™ Burgundy Double Impatiens
Be sure to reach out to your favorite Ball Seed sales rep or Ball ColorLink associate at 800 879-BALL for availability of these trendsetting plants today!
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